Reader Profiles - Mixmag & My Own

After conducting our conventions analysis, we then found and researched reader profiles in order to gain knowledge on target audiences and why magazines conduct this research. I chose to look at Mixmag's reader profile as I had done an in-depth analysis of the magazine's front cover, contents page and double page spread already. I found a 'media pack' online that contained all the relevant information about Mixmag.

Then, based on the information and knowledge I gained through analysing Mixmag's reader profile, I then made my own based on the requirements for the target audience which I think would be best suited for the EDM/house music genre. I chose a random name for the magazine, 'Control', and included images of products or events that could be advertised within it that would appeal to the gender and age of my target audience; as well as statistics and information about the readers of the magazine.

Some of the images which I included in the reader profile I based off my own personal taste as someone who would be interested in buying an electronic music magazine aimed at that audience. I also included images which I think would be best suited for an audience interested in EDM and house music based on my knowledge of the genre. Creating this reader profile will help in the production of my final product as it gives me a general idea of who is reading the magazine and how I should tailor the content so that it appeals to them and they continue to buy it.